Solutions in Scent Marketing
Scent marketing is being implemented in different types of businesses to increase recall, create positive associations between the brand and product, and influence consumers’ buying intention. This can be implemented through different products such as candles, soaps, diffusers and sprays.
At La Tour S.A. development technicians and quality, personnel are constantly trained to improve their organoleptic skills. Our perfumers are able to create essences that reflect the personality of brands and their products, positively influencing sales and the ability to remember in consumers. In addition, it has specialized equipment and rigorous control tests that contribute to the fulfillment of product quality standards.