
Fine Perfumery
The launches in fine perfumery are a reflection of what has been happening in the market and the phenomenon of globalization. For this reason, some of the most important perfume houses have taken the opportunity to constantly improve their most emblematic profiles and innovate taking into account the consumer’s willingness to accept new proposals.
In recent years, the category of fine perfumery has presented an important growth since people are looking for profiles that reflect or highlight personality traits. This means that companies have to adapt to market growth, are agile in creating perfumes inspired by great brands and are constantly looking for olfactory notes that give the characteristic touch to their fragrances.